Hey there, I'm Go-woon!
I'm a senior product designer with one obsession: design systems that engineering actually ships — and the visual craft to make them worth shipping.
On the systems side — I recently built AOL's first design system 0→1 at Yahoo, four months against a fixed launch date, cutting component delivery from over a week to two or three days across a platform serving 30M+ monthly users. Before that: Verizon's first retail design system (0→1, deployed on tablets in stores nationwide) and Carta's four-tier token architecture for their rebrand. I care most about the part where a token stops being a spec and starts being how a team actually talks.
On the craft side — 15+ years of visual design, ten of them at R/GA and Havas building brand systems for Nike, Goldman Sachs, IBM, BNY Mellon, and Wells Fargo. My long-running campaign work with WRTHY has earned a Webby Award, Fast Company's World Changing Ideas, and Communication Arts recognition.
These two halves feed each other. Craft work keeps me honest about what a system is for; systems work keeps everything I make scalable. I'm especially interested in design infrastructure for AI-enabled products and human-in-the-loop workflows.
As for how I got here: I started as a Flash developer in the early 2000s, went back to school for my BFA at RISD, and grew into a designer equally at home in a token file and a color palette. When I'm not working, I love VR games, and cooking up a storm — especially Korean food and any kind of pasta.
If you're interested in working together, or just want to chat, email me at gpark719@gmail.com or find me on LinkedIn. Looking forward to hearing from you!
EDUCATION
Graphic Design BFA, Rhode Island School of Design—2011
SKILLS
Systems & Architecture — Design Systems / Token Architecture / Semantic Token Structure / Component Libraries / Design Governance / Design-to-Code Workflow / Accessibility (WCAG)
Product & Craft — Product Design / UI · UX / Visual Design / Typography Systems / Color Systems / Responsive Design / Brand in Product
Tools — Figma (Variables, Libraries) / Tailwind CSS / Adobe Creative Suite / AI-Assisted Design (Figma Make, Generative Tooling)